UiPath to aid Very Group with pricing
UiPath partners with Very Group to enhance pricing strategy using AI-powered solutions for faster decision-making and transparency with uipath technology.
UiPath, a leader in business orchestration and automation, has announced a three-year partnership with The Very Group to revamp its pricing strategy using agentic AI. The partnership aims to implement an AI-powered, agentic pricing solution that brings faster and more transparent decision-making across The Very Group’s retail brands.
Following a competitive pitch, UiPath will work with The Very Group to enhance its existing data-led pricing strategy with clear AI explainability, alongside advanced solutions such as campaign simulation and optimisation, and sophisticated scenario planning.
The partnership will support alignment across The Very Group’s operating model, while removing some of the manual processes, allowing colleagues to focus on more technical, analytical tasks. As a result, The Very Group expects to optimise gross margin and stock management, whilst improving pricing agility in an increasingly competitive retail environment.
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The agentic AI will also bring a new level of visibility into performance and margins, while supporting more robust decision-making across the organisation. This initiative marks a key step in the group’s broader journey to building and scaling its agentic AI capabilities.
Catherine Frame, Director, Retail Solutions at UiPath, said: “Our partnership with The Very Group demonstrates how agentic AI can fundamentally reshape retail pricing. By combining automation with intelligent, explainable decision-making, retailers can better access a strategic, data-led approach that drives both profitability and customer value.”
For The Very Group, which has a range of over 200,000 products, pricing is one of the most powerful levers in retail. According to Sam Wright, Chief Customer and Commercial Officer at The Very Group, the combination of their expertise and UiPath’s data is helping them stay ahead of shifting consumer demand and trends, making more informed decisions on pricing and merchandising.
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The Very Group’s adoption of agentic AI positions the company at the forefront of retail innovation, leading the way in modernising pricing with UiPath as a key technology partner enabling this transformation. “Our partnership with The Very Group demonstrates how agentic AI can fundamentally reshape retail pricing,” said Catherine Frame, Director, Retail Solutions at UiPath. “By combining automation with intelligent, explainable decision-making, retailers can better access a strategic, data-led approach that drives both profitability and customer value.” Sam Wright, Chief Customer and Commercial Officer at The Very Group, added: “We have a range of over 200,000 products and pricing is one of the most powerful levers in retail. The combination of our expertise and their data is helping Very stay ahead of shifting consumer demand and trends to make more informed decisions on pricing and merchandising.”
This initiative positions The Very Group at the forefront of retail innovation, leading the way in adopting agentic AI to modernise pricing, with UiPath as a key technology partner enabling this transformation.
